The one thing Kraft Heinz had going for it was its profit margins. Now, it doesn't even have that. From the third quarter of through today, Kraft's overall sales have been stagnant — and it's not the only consumer packaged food company to feel this pinch. Like others, Kraft blamed changes in consumer eating habits, a desire for organic foods over processed ones, for the poor performance. The company has tried to spruce up its brands, offering organic Capri Sun drinks and all-natural Oscar Mayer hot dogs, but consumers aren't biting.
Packaged food is out of favor. Stock Market. Industries to Invest In. Getting Started. Planning for Retirement. Retired: What Now? Personal Finance. Credit Cards. About Us. Who Is the Motley Fool? Fool Podcasts. New Ventures. Search Search:. Aug 30, at PM. Author Bio John covers consumer goods and technology companies for Fool. Questioning an investing thesis -- even one of our own -- helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.
Join Stock Advisor Discounted offers are only available to new members. The non-snacks component of the business included mostly powdered beverages and coffee. In , Kraft Foods Group Inc. While some believed that the split was in reaction to mass retailers like Wal-Mart and Target Corp. In short, it all came down to capital requirements.
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